This year, we did Black Friday a little differently, and we were thrilled to reach out to all of our wonderful customers to be part of our campaign. For those customers who were involved and took part, we pledged an Essentials hamper consisting of everyday necessities to a local or national food bank in need.
Over 500 hampers have been donated to food banks in need across the country including independent food banks in our local area and those that are also part of the Trussell Trust.
Your nominated Essentials hampers were donated to one of the charities listed below.
PACE
Loughborough Area Food Bank
The Salvation Army
John Storer House
Shepshed Food Bank
Coalville Food Bank
We could not have done this without the continued support from our customers, we can't thank everyone enough for joining us on this journey. We're thrilled that we inspired some of you to start your own Give Back Friday initiative!
A particular highlight of this project was an email send from Jill Colclough from the Loughborough Salvation Army.
"I’m writing to say a huge thank you for all the lovely gift parcels that you delivered to us today. Overwhelmed with the generosity and they will certainly make people’s Christmas and beyond a lot brighter."
We will continue to do more as part of our Church Pharmacy Cares charity projects over the coming weeks.
Find out more about the Trusell Trust here. https://www.trusselltrust.org/